Packaging is the appearance of the product image, and the color is the most deeply moving factor to attract customers. Since time immemorial, people have recognized the effect of color can steal some of its thunder. Imagine if the POP display stands, pop displays, PDQ display box, cardboard displays without color, its aesthetic will greatly weakened, because the color in modern packaging of goods has a strong visual appeal and performance, but it’s wrong to consider that the color of the packaging is the more bright the better. Therefore, the use of color should be just right to form a special, full of art atmosphere and harmonious effect.
When we walk in the shop and the supermarket, facing to the wide variety of products on the display shelves, each piece is showing beautiful shapes and bright colors, we are more likely to choose those which look attracted and comfortable. Packaging color plays a major role in promoting.


More about the printing color ,please click ”CMYK 4C printing“ and ”Pantone color Printing“ .